Neil Bedwell is a Founding Partner and President at LOCAL, a Change Marketing™ consultancy building culture, employee experience, and internal communication programs for some of the world's best companies.
His marketing career spans 20 years running work, teams, and agencies in London, Amsterdam, San Francisco, and Atlanta. Before founding LOCAL, Neil led global digital strategy at Coca-Cola and ran the brand’s digital program for the 2014 FIFA World Cup in Brazil.
Neil is a passionate advisor, instructor, writer, and speaker on marketing disruption and the “people-first” future of work. Over the last few years he’s featured on stages and pages in a wide variety of places, including General Assembly, Forbes, The Adobe Summit, SXSW, IAB Mexico, The Economist Big Rethink, ACMP, Worldz, DisruptHR, and SDX San Diego.
Alongside a busy working life, Neil is proud dad and husband, with a passion for building and racing rusty old cars.
