Jeffrey Hayes is president and chief executive officer of CPP, Inc. and has served as a member of the board of directors since 2005. Previously, he served as co-president, overseeing finance and accounting, professional consulting services, sales, marketing, and operations. Hayes has also served as senior vice president of sales and marketing and vice president of operations at CPP.
He joined CPP in 1987 and throughout his tenure has led corporate-wide strategic planning, provided corporate visioning, and overseen business operations. Among his many contributions are the 2007 acquisition of APP, the company’s Asia Pacific distributor; the launch of CPP’s Professional Consulting Services practice in 2005; the conceptual development and implementation of CPP’s Technology Division; the vision and transformation of CPP into a customer-focused organization with the implementation of its customer relationship management (CRM) initiative; and the acquisitions of Xicom, Inc., and the Strong Interest Inventory® instrument.
Prior to joining CPP, Hayes held a number of management roles for international companies such as Marcelo Fiberglass Corporation in the Philippines and McBer and Company in Boston, MA. He received a B.A. with a major in English from Assumption College in Worcester, Mass.